Is "YouTube" telling or selling you something? Tobacco content on the YouTube video-sharing website
Is "YouTube" telling or selling you something? Tobacco content on the YouTube video-sharing website
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DOI：
10.1136/tc.2007.020024
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发表时间：
2007-06-01
期刊：
影响因子：
5.2
通讯作者：
Chapman, Simon
中科院分区：
文献类型：
--
作者：
Freeman, Becky;Chapman, Simon
方法于2006年11月30日在YouTube网站上搜索含有吸烟内容的视频。使用了两种不同的搜索方法。首先，搜索词“吸烟”是：WOMMA，口碑营销协会；WWW，万维网
Methods Searches for videos with smoking content were conducted on the YouTube website on 30 November 2006. Two separate search methods were used. First, the search term ‘‘smoking’’wasAbbreviations: WOMMA, The Word of Mouth Marketing Association; WWW, world wide web