Having Your Say: The Social Organisation of Online News Commentary

Having Your Say: The Social Organisation of Online News Commentary
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畅所欲言:网络新闻评论的社会组织

DOI:
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发表时间:
2013
期刊:
影响因子:
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通讯作者:
A. Dennis
A. Dennis
中科院分区:
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文献类型:
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作者:
Allison Cavanagh;A. Dennis

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本文对某网络新闻论坛的发帖和推荐活动进行了分析。对发帖和推荐模式的定量分析表明,关于“横向性”和“在线社区”的说法过于简单化了,因为有强有力的证据表明,网络讨论社区的实际运作包含了广泛的竞争和相互矛盾的方向、活动和策略。对特定海报修辞策略的定性分析为以下论点提供了证据:在获得人气方面,对惯例的取向(特别是使用对话模式的称呼)比实际观点或语义内容更重要。讨论了这些发现的意义,以及如何开展这项工作的一些建议。
This paper describes an analysis of poster and recommender activities in an online news forum. Quantitative analyses of patterns of posting and recommending suggest that claims about ‘horizontality’ and ‘online community’ are oversimplifications, as there is strong evidence to suggest that the actual workings of networked discussion communities incorporate a wide range of competing and mutually-contradictory orientations, activities and strategies. A qualitative analysis of particular posters’ rhetorical strategies provides evidence for the argument that an orientation to conventions (in particular using a dialogical mode of address) is more important than actual opinion or semantic content in gaining popularity. The implications of these findings, and some suggestions for how this work might be developed, are discussed.