The Impact of Four Alternative Policies to Decrease Soda Consumption
The Impact of Four Alternative Policies to Decrease Soda Consumption
复制标题
四项替代政策对减少苏打水消费的影响
DOI：
--
复制
发表时间：
2014
影响因子：
1.3
通讯作者：
Chen Zhu
中科院分区：
文献类型：
--
作者：
Yizao Liu;R. Lopez;Chen Zhu
我们研究了四个政策选择对碳酸软饮料（CSDs）消费的影响，估计一个随机系数离散选择模型的需求。使用需求估计进行的政策模拟表明，禁止电视广告、限制容器大小和限制卡路里对总消费量的影响是相似的，估计减少15.40%-15.75%。然而，限制卡路里对常规CSD的消耗量（-28.89%）和CSD消耗的卡路里（-19.34%）的影响要大得多。对卡路里征税在减少总体消费和常规CSD消费方面效果最差。
We examine the impact of four policy options on consumption of carbonated soft drinks (CSDs) by estimating a random-coefficient discrete-choice model of demand. Policy simulations using demand estimates indicate that the impacts of banning television advertising, limiting container size, and limiting calories on total consumption would be similar—an estimated 15.40–15.75 percent reduction. However, limiting calories would have a significantly greater impact on consumption of regular CSDs (–28.89 percent) and on calories consumed from CSDs (–19.34 percent). A tax on calories was least effective in curtailing overall consumption and consumption of regular CSDs.