Implementing Strategies: The Strohhecker–Groessler Study and the Need for a New Way of Thinking
Implementing Strategies: The Strohhecker–Groessler Study and the Need for a New Way of Thinking
复制标题
实施策略:Strohhecker-Groessler 研究和新思维方式的需要
DOI:
10.1002/sres.2144
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发表时间:
2012
影响因子:
2.7
通讯作者:
M. Schwaninger
中科院分区:
文献类型:
--
作者:
M. Schwaninger
At the center of Strohhecker's and Groessler's contribution to this special issue is an experiment by which people's difficulties in implementing business strategies are examined. Social scientists would call it a ‘quasi-experiment' or ‘semi-experiment',
which denotes a research design in which the allocation of members to groups is
not randomized, and the independent variables are not manipulated by the researcher (Punch, 2005; Cooper and Schindler, 2011).