Differences in Consumer Loyalty andWillingness to Pay for Service Attributes Across Digital Channels : A Studyof the Japanese Digital Content Market

Differences in Consumer Loyalty andWillingness to Pay for Service Attributes Across Digital Channels : A Studyof the Japanese Digital Content Market
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消费者忠诚度和跨数字渠道的服务属性付费意愿的差异:日本数字内容市场研究

DOI:
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发表时间:
2008
影响因子:
5.6
通讯作者:
Donhun
Donhun
中科院分区:
管理学3区
文献类型:
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作者:
Sugai;Philip and Kim;Donhun

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