A theoretical basis for a sponsored location program as a form of joint marketing: a mixed bundling model approach
A theoretical basis for a sponsored location program as a form of joint marketing: a mixed bundling model approach
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作为联合营销形式的赞助地点计划的理论基础：混合捆绑模型方法
DOI：
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发表时间：
2023
影响因子：
2.8
通讯作者：
Hideo
中科院分区：
文献类型：
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作者：
Ito;Yoshihiro and Noda;Hideo
