Market Equilibrium in the Presence of Green Consumers and Responsible Firms: A Comparative Statics Analysis

Market Equilibrium in the Presence of Green Consumers and Responsible Firms: A Comparative Statics Analysis
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DOI:
10.2139/ssrn.1823164
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发表时间:
2011-02
期刊:
O&M: Firms & Other Social Institutions eJournal
影响因子:
--
通讯作者:
N. Doni;G. Ricchiuti
N. Doni;G. Ricchiuti
中科院分区:
其他
文献类型:
--
作者:
N. Doni;G. Ricchiuti

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本文分析了绿色消费者与责任企业之间的互动对市场均衡的影响。主要结果是,生产者和消费者的更高责任可能对企业减排活动的效率产生不同的影响,这取决于清洁成本的性质。当减少费用固定时,清理工作的效率总是在其责任程度上增加。另一方面,当减排成本是可变的,更高的责任水平可能会减少社会福利。最后,即使消费者和生产者都负有最高可信的责任,也永远无法实现第一个最佳分配。
This paper analyzes how the interaction between green consumers and responsible firms affects the market equilibrium. The main result is that a higher responsibility by both producers and consumers can have different impacts on the efficiency of the firms’ abatement activity, depending on the nature of the cleaning costs. When the abatement costs are fixed, the efficiency of the clean-up effort is always increasing in their degree of responsibility. On the other hand, when the abatement costs are variable, a higher level of responsibility may reduce social welfare. Finally, the first best allocation is never reached, even in the presence of the highest credible level of responsibility of both consumers and producers.