Large screens and the transnational public sphere

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With over 8 million annual visitors, Federation Square, Melbourne, is emblematic of the new public sphere emerging at the junction of physical space and media networks. Fed Square's large screen is integral to 70 large-scale cultural events hosted at the site each year attracting an average of 30,000 people. This project will establish a partnership between Fed Square, the Australia Council and Art Center Nabi in Seoul, pioneering the exchange of technology and cultural content. The empirical research will generate fresh insights into public interactions with large screens, providing a prototype for future cross-cultural events and offering new theoretical perspectives on the use of public space.