Effects of positive/negative self-perceptions on goal-pursuit

本研究旨在探讨在何种条件下，积极/消极自我知觉会对目标追求产生促进作用。为了验证以下预测，进行了七项研究；在促进导向下，积极的自我知觉会促进趋近收益的倾向，而在预防导向下，消极的自我知觉会促进避免损失的倾向。研究1-3重新分析了先前调查的数据，得到了对这些预测的充分支持，研究4和5中的铅笔和纸实验产生了部分支持，尽管没有一个预测在实验环境中得到支持（研究6和7）。需要进一步的调查来检验这些预测的有效性。

The purpose of the studies were to investigate under which conditions positive/negative self-perceptions impose promoting effects on goal-pursuit. Seven studies were conducted to test the following predictions; under promotion-focus, positive self-perception would foster gain-approaching tendencies, while under prevention-focus, negative self-perception would foster loss-avoiding tendencies. Full support for these predictions was obtained in Studies 1-3 in which data from previous surveys were re-analyzed, and pencil-and-paper experiments in Studies 4 & 5 produced partial supports, although none of the predictions was supported in experimental settings(Studies 6 & 7). Further investigations will be necessary to test the validity of thesepredictions.