A Conceptual Approach for Production Process of Educational Product : Towards the Building Network in Higher Education

本研究从市场营销/管理的角度探讨了当今日本高等教育的问题和前景，试图建立一个适用于日本大学任何部门/专业的高等教育课程的通用模式。本研究指出课程编号制度的重要性，并提出日本高等教育迈向国际学生交换与学分转换制度的可能路径。

This research investigates the problems and prospects of today's higher education in Japan from marketing/management perspectives, it attempts to formulate a generic model of higher education curriculums to be applicable to any department/major at a Japanese university. This study indicated the importance of the course numbering system and proposed a possible path for Japanese higher education towards the international student exchange and the credit transfer system.