A web application that calculates the scalability of advertising and marketing agencies versus best practices, using an algorithm to identify points of weakness and prioritise improvements to increase their scalability by 20%.

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• 批准号: 10013605
• 金额: $ 3.19万
• 依托单位: LEXIS INFORMATION SYSTEMS LIMITED
• 依托单位国家: 英国
• 项目类别: Responsive Strategy and Planning
• 财政年份: 2021
• 资助国家: 英国
• 起止时间: 2021 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=10013605
• 关键词: web; application; calculates; scalability; advertising

Lexis Information Systems Ltd (LexisClick) is a UK micro company with a core project team of Stephen Bavister (business growth consultant), Trevor Clarke (software design architect) and Chris Heffer (head of marketing). LexisClick is solving a significant unmet need with its web application, which calculates the scalability of advertising and marketing agencies, and provides a report of prioritised improvements tailored to each business's specific needs and priorities. The aim is to stimulate much-needed growth in the advertising and marketing sector, providing employment and growth impacting the wider creative industries sector.

Lexis Information Systems Ltd (LexisClick) 是一家英国微型公司，其核心项目团队由 Stephen Baviser（业务增长顾问）、Trevor Clarke（软件设计架构师）和 Chris Heffer（营销主管）组成。 LexisClick 正在通过其网络应用程序解决一个重大的未满足需求，该应用程序计算广告和营销机构的可扩展性，并提供针对每个企业的特定需求和优先级量身定制的优先改进报告。其目的是刺激广告和营销领域急需的增长，提供就业和增长，影响更广泛的创意产业领域。