Democratising IVF - Reducing patients financial risk to fertility treatment

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Gaia's mission is to make fertility care predictable for everyone. Through empathy, scientific data and leveraging the help of artificial intelligence, we will ensure that treatment is transparent and a better patient journey.Like 5 million other UK couples, we struggled with realising the dream of having a baby. We've been right there on the physical and emotional roller coaster: heavy hormonal therapies, daily injections, frequent and unpredictable early morning visits to the clinic for bloodwork and ultrasounds; and finally, surgery. Spending tens of thousands of pounds on acronyms like IVF, ICSI, IUI, PGD with no guarantee of success. Being just another number in a general statistic.So we founded Gaia to help change this experience.We predict the number of treatment cycles required to have a baby based on a couple's individual clinical factors and lifestyle data. This will help financial planning, manage expectations, and prepare for the emotional ups and downs that lie ahead.Our long-term vision is to dramatically improve access to the point of meaningfully reducing the cost of treatments. With time, we aim to reposition fertility from sick-care to well-care as we educate women and men about their reproductive health early on in life and help them build families when they are ready.