The Real Time E Fundamentals Pharma Solution - a novel approach to addressing the sale of SFFC products

基于互联网的药品销售是假药的主要来源，而且还在不断增加。虽然一些互联网药店是合法经营，旨在提供便利，但在全球约35K家销售处方药的网站中，96%的网站未能遵守法律和安全要求，超过50%的在线销售药品被认为是假冒产品。这些产品构成了重大的全球公共卫生威胁，导致疾病、死亡、毒性和耐药性，这是制药公司和监管机构未能解决的市场挑战。应对这一全球挑战的关键是围绕识别和评估销售假冒产品的网站提供更多情报，E Funbase(EF)将通过开发一种颠覆性方法来解决这一需求，该方法将1.实时识别跨表层/深层网站在线销售毒品的网站，以提供关于核心产品、目标地理市场、包括地理位置、网站访问者在内的领域细节的洞察2.评估产品的合法性3.实时呈现数据，以便采取知情行动。如果成功，该解决方案有可能解决一个关键的公共卫生挑战，并创造出一种具有巨大增长潜力的出口产品。该产品未来还可以应用于更广泛的电子商务，以检测假冒产品，网上销售的产品中有六分之一被识别为假冒产品。

Internet-based sales of pharmaceuticals are a major and growing source of counterfeit medicines. Whilst some Internet pharmacies are legal operations, set up to offer convenience, of the estimated 35K websites selling prescription drugs globally, 96% fail to adhere to legal and safety requirements with more than 50% of the drugs for sale online recognized as fake products. Such products present a significant Global public health threat contributing to illness, death, toxicity, and drug resistance, and it is a market challenge that Pharma companies and regulatory authorities are failing to address. The key to addressing this global challenge is greater intelligence around the identification and evaluation of sites selling counterfeit products and it is this need that E Fundamentals (EF) will address through the development of a disruptive approach that will 1. Identify sites selling drugs online across surface/deep web sites in real time to deliver insights around core products, target geographical markets, domain details including Geolocation, site visitors 2. Evaluate the legitimacy of products 3. Presentation of the data in real time to enable informed action to be taken. If successful, the solution has the potential to address a key public health challenge and create an export product with significant growth potential. The product could also be applied in the future to wider Ecommerce for counterfeit product detection with 1 in 6 products sold online recognised as being counterfeit.