Cardbox - Artists and Charities Working Together

Cardbox - 艺术家和慈善机构携手合作

• 批准号: 66711
• 金额: $ 9.47万
• 依托单位: SECOND HOME STUDIOS LTD
• 依托单位国家: 英国
• 项目类别: Feasibility Studies
• 财政年份: 2020
• 资助国家: 英国
• 起止时间: 2020 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=66711
• 关键词: Cardbox; Artists; Charities; Working; Together

Cardbox is an innovative new model which supports both artists who work in animation and charities looking to diversify their income from greetings cards. Stop-motion animation is a much loved and respected craft-based medium. Unlike its other counterparts in 2D and CGI, stop-motion must be done in a studio space with lights, cameras, space, people and stuff! Which is why, under a lockdown scenario, it is only lone artists with their own studios who are able to continue to operate and it is these people we wish to attract to the site.On the other hand, charities are presently struggling when income from shops and streams which require person-to-person contact is non-existent. Cardbox will enable charities to champion, commission and associate with a new medium of sending personalised greetings through the medium of animation. Both artists and charities will be able to reap the rewards through a new creative outlet.We are requesting Extension for Impact funding to modify the platform beyond the MVP stage to include additional user interface benefits such as calendar reminders and increased personalisation for shareable content (the cards). We also plan to use this to give the platform a marketing boost by generating online promotional films/animations and to build a strategy for the forthcoming quarters.

Cardbox是一种创新的新模式，它既支持从事动画工作的艺术家，也支持希望从贺卡中获得多样化收入的慈善机构。定格动画是一种备受喜爱和尊重的基于工艺的媒介。与2D和CGI不同，定格动画必须在一个有灯光、摄像机、空间、人员和其他东西的工作室里完成！这就是为什么在封锁的情况下，只有拥有自己工作室的独立艺术家才能继续运营，而我们希望吸引的正是这些人。另一方面，慈善机构目前正在苦苦挣扎，因为需要个人对个人接触的商店和流的收入不存在。Cardbox将使慈善机构能够支持、委托和联系一种通过动画媒介发送个性化问候的新媒介。艺术家和慈善机构都可以通过新的创意渠道获得回报。我们正在申请扩展Impact资金，以在MVP阶段之后修改平台，包括额外的用户界面好处，如日历提醒和增加可共享内容（卡片）的个性化。我们还计划利用这一点，通过制作在线宣传电影/动画来推动平台的营销，并为即将到来的季度制定战略。