Crossovers: A Performance Matters DVD series

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Crossovers will develop a series of DVD publications to amplify the dissemination and impact of cutting-edge film-works arising from the Performance Matters research activities. These eight films - including creative documentaries, an artist's feature film and specially recorded in-conversations with leading intellectuals - address marginal and untold histories of performance in inventive ways, and raise issues around the place of performance in new directions of contemporary thought.The project will result in the professional post-production and distribution of these highly original and diverse works, making them available in screening formats and as purchasable DVDs. Alongside this, screenings to targeted media-industry professionals will be organised and contextualizing launch activities with major cultural sector partners will be mounted for diverse audiences. The commercial dissemination, screening and contextualizing events will combine one-way and interactive engagements that will facilitate knowledge exchange. Contextualising events will significantly broaden the audience and critical reception of the research concerns of Performance Matters beyond its existing substantive academic and artistic audiences, especially to popular art, media and film festival audiences.Through carefully considered interactive engagement, and follow-up events, Crossovers will also develop new and sustainable relationships between media-industry and other public-sector professionals and the individuals and institutions associated with the project. Building on the way that Performance Matters developed the research engagement of public sector partner the Live Art Development Agency, Crossovers will not only foster development of the Agency's publishing arm, but will also lead to sustained forms of knowledge exchange between performance scholars/organisers and film festival directors, video distributors and commissioning TV editors.In this way, Crossovers is designed to build sustainable professional relationships around performance studies media-products that will have lasting effects beyond the period of the award.