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Understanding hybrid future for smart destinations

了解智能目的地的混合未来

基本信息

批准号：
2603685
负责人：
金额：
--
依托单位：
University of Surrey
依托单位国家：
英国
项目类别：
Studentship
财政年份：
2021
资助国家：
英国
起止时间：
2021 至无数据
项目状态：
未结题

来源：
https://gtr.ukri.org/projects?ref=studentship-2603685
关键词：
Understanding hybrid future smart destinations

项目摘要

In recent years, there has been an increasing amount of literature on the concept of smart tourism and what are the elements that distinguished a smart destination as a result of the impact of information and communication technologies (ICTs), which is constantly shaping a new scenario for destination management (Buhalis and Amaranggana, 2014; Gretzel et al., 2015; Hunter et al., 2015; Li, Hu, Huang and Duan, 2017; Ivars-Baidal et al., 2019). However, while some research has been carried out focusing on tourism, e-tourism, and destination management in the post-COVID environment (Gretzel et al., 2020, Sigala 2020) a proper piece of research of what strategies smart destinations implemented during the different lockdown phases to respond to the pandemic and how they are changed is still lacking. In detail, although smart destinations are more advanced compared to others (Boes, Buhalis and Inversini, 2015), the situation requires to think outside the box and offer new solutions in a way that blurry online and offline to make destinations resilient to deal with crisis like the pandemic in the future. Moreover, there has been little discussion about hybrid solutions in the tourism industry and how visitors can possibly engage with the destination and digital solutions in a post-COVID environment. Therefore, it is evident the necessity to extend and reconceptualise smart destination in a post-COVID world.

近年来，关于智能旅游概念的文献越来越多，以及由于信息通信技术（ict）的影响而区分智能目的地的要素是什么，这正在不断塑造目的地管理的新场景（Buhalis和Amaranggana, 2014； Gretzel等人，2015；Hunter等人，2015;Li, Hu， Huang和Duan, 2017； Ivars-Baidal等人，2019）。然而，尽管已经开展了一些关于后covid环境下的旅游、电子旅游和目的地管理的研究（Gretzel等人，2020年，Sigala 2020年），但仍然缺乏关于智能目的地在不同封锁阶段实施了哪些策略来应对大流行以及这些策略如何变化的适当研究。具体来说，尽管智能目的地比其他目的地更先进（Boes， Buhalis和Inversini， 2015），但情况需要跳出常规思维，以模糊线上和线下的方式提供新的解决方案，使目的地能够应对未来的危机，如大流行。此外，关于旅游业的混合解决方案以及游客如何在后covid环境中与目的地和数字解决方案互动的讨论很少。因此，在后新冠肺炎时代，显然有必要扩展和重新定义智能目的地。