Opportunites in the Internet Service Economy

我们提出了一个项目，以评估的可行性的许多机会，正在成为可用于开发创新的基于互联网的服务。该调查将作为帝国理工学院互联网中心和帝国理工学院创新研究中心之间的合作进行，并将涉及一系列商业合作伙伴，包括沃达丰，太阳微系统，伦敦交通，451集团，英国广播公司，O2和英国电信。该项目将评估一系列潜在的创新互联网服务的经济和技术可行性，评估实现这些服务需要解决的任何一般性基本因素，确定最有前途的服务，并确定充分实现这些机会需要克服的经济，监管和技术障碍。结果将是对这些机会的全面评估，以及确定为最可行和经济上最重要的服务的开发和利用计划。计算技术的最新发展，包括面向服务的体系结构、封装、网格计算和虚拟化，提供了将许多信息和通信技术流程重新打包为可组合的按需使用服务的机会。这提供了一种可能性，即下一代互联网可以被重构为一系列按需使用、按使用付费服务的市场。这反过来又提供了发展许多新的创新服务或以更有效的方式重新包装现有服务的机会。由于这些服务是以虚拟形式或软件为本，因此成本低廉，进入市场的门槛极低，对创新企业来说是具吸引力的机会。我们会进行一系列研究，以评估上述服务的可行性。这些研究将通过访谈和讨论与我们的商业伙伴合作进行。这些研究将解决这里提出的想法的经济和技术可行性，并寻求确定任何步骤：经济，监管或技术，需要克服，以充分实现这些机会。将对该领域进行初步评估，以确定需要解决的任何一般或潜在因素。然后将进行评估，以确定最有希望的机会。将更深入地研究已查明的问题。这些研究的成果将包括对该领域的总体评估，以及针对深入研究的机会，详细说明实现这些机会所需的业务和技术发展的路线图。与此同时，我们将与我们的商业伙伴讨论潜在的开发和开采计划。通过这种方式，我们希望能够快速开发和利用由此确定的最有前途的机会。我们在第三方创作的Web服务，软件即服务，虚拟设施，消费者支持服务，社区服务，计算资源代理和一般服务代理。将对该领域进行初步评估，以确定需要解决的问题可能有几个因素，例如安全支付，信任，在所有应用程序中是共同的，并且它们的解决方案将使整个家庭的机会得以实现。然后将进行评估，以确定最有希望的机会。这些研究的结果将包括对该领域的总体评估，以及对深入研究的机会的路线图，详细说明实现这些机会所需的业务和技术发展。与此同时，我们将与我们的商业伙伴讨论潜在的开发和开采计划。我们希望通过这种方式能够迅速发展并利用最有希望的机会。

We propose a project to assess the viability of the many opportunities that are becoming available to develop innovative Internet-based services. The investigation will be carried out as a collaboration between the Imperial College Internet Centre and the Imperial College Innovation Studies Centre and will involve a range of commercial partners including Vodafone, Sun Microsystems, Transport for London, The 451 Group, the BBC, O2 and BT. The project will assess the economic and technical feasibility of a range of potential innovative Internet services, assess any generic underlying factors that need to be addressed in order to realise them, identify the most promising and determine the economic, regulatory and technical obstacles that need to be overcome to fully realise these opportunities. The outcome will be an overall assessment of these opportunities and a development and exploitation plan for those services identified as the most viable and economically important.Recent developments in computing technologies, including service oriented architectures, encapsulation, Grid computing and virtualisation have provided the opportunity to repackage many ICT processes as composable, use-on-demand services. This provides the possibility that the next-generation Internet could be refactored as a series of markets in use-on-demand, pay-per-use services. This in turn provides the opportunity to develop many new innovative services or to repackage existing services in more efficient manners. Being virtual or software-based many of these service opportunities are low-cost with very low barriers to entry and thus represent attractive opportunities for innovative enterprises.We will conduct a series of studies to assess the feasibility and viability of the above services. These studies will be carried in collaboration with our commercial partners by interviews and discussion. These studies will address the economic and technical feasibility of the ideas put forward here and seek to identify any steps: economic, regulatory or technical, that need to be overcome in order to realise these opportunities to the full. An initial assessment of the field will be made to identify any generic or underlying factors that need to be addressed. An evaluation will then be made to identify the most immediately promising opportunities. Those identified will be studied in more depth. The output of these studies will include an overall assessment of the field and, for those opportunities studied in depth, a roadmap detailing the business and technical developments needed to realise these opportunities. At the same time we will discuss with our commercial partners a potential development and exploitation plan. In this way we hope to be in a position to be able to rapidly develop and exploit the most promising opportunities thus identified.We identify service opportunities in third-party authored Web Services, Software as a Service, Virtual Facilities, Consumer Support Services, Community Services, Computational Resources Brokering and a General Service Broker.An initial assessment of the field will be made to identify any generic or underlying factors that need to be addressed. It may be that a few factors, e.g. secure payment, trust, are common among all applications and that their resolution would enable a whole family of opportunities to be realised. An evaluation will then be made to identify the most immediately promising opportunities. Those identified will be studied in more depth.The output of these studies will include an overall assessment of the field and, for those opportunities studied in depth, a roadmap detailing the business and technical developments needed to realise these opportunities. At the same time we will discuss with our commercial partners a potential development and exploitation plan. In this way we hope to be in a position to be able to rapidly develop and exploit the most promising opportunities.