Innovation in Academic Detailing to Improve Health Care Quality and Outcomes: NaRCAD International Conference Series on Academic Detailing

学术细节创新以提高医疗保健质量和成果：NaRCAD 学术细节国际会议系列

• 批准号: 9754318
• 负责人: Michael A. Fischer
• 金额: $ 4.85万
• 依托单位: BRIGHAM AND WOMEN'S HOSPITAL
• 依托单位国家: 美国
• 财政年份: 2019
• 资助国家: 美国
• 起止时间: 2019-08-01 至 2022-07-31
• 项目状态: 已结题
• 来源: https://reporter.nih.gov/project-details/9754318
• 关键词: Innovation; Academic; Detailing; Improve; Health

Academic detailing uses social marketing techniques to conduct outreach education with front-line clinicians and improve health care quality and patient outcomes. Many organizations, including AHRQ grantees, have implemented or are planning programs of academic detailing. The National Resource Center for Academic Detailing (NaRCAD) provides assistance for these groups. In 2013 NaRCAD initiated an AHRQ- supported annual conference series to allow the sharing of knowledge and help guide and improve the field within the evolving health care landscape. We propose to improve and expand this conference series with annual meetings from 2019 through 2021 to focus on enhancing the impact of academic detailing on health care improvement initiatives. In hosting these conferences, we will continue to provide a forum for the community of professionals working on academic detailing and clinical outreach education to the US health care community. The annual sessions showcase best practices in academic detailing and raise the visibility of the role of academic detailing in quality improvement. The conferences also sustain and expand NaRCAD’s network of academic detailing programs, allowing for further growth of this important approach. The conferences feature a mix of formal plenary presentations from leaders in the field with discussion and breakout sessions that provide ample time for interaction; both session types will address the current state of knowledge, share research results and identify emerging issues and opportunities for innovation in the field. Organizations and individuals from across the US and internationally submit their work for presentation at the conference sessions. The conferences will be valuable for a wide variety of stakeholders who will participate, including public and private organizations using academic detailing, Medicaid agencies, policymakers, public health agencies, academics, insurers, non-profits interested in health care improvement, and consumers. The conference proceedings will serve as educational materials for the greater academic detailing community in the US. Materials from the conference, as well as professionally prepared video presentations, will be freely available online in our Resource & Learning Center after the conference, serving as long-standing resources as well as promotional items. As the only established meeting of both national and international academic detailing organizations, our continued conference series helps strengthen academic detailing practice and improve healthcare quality. Ultimately, the sharing, deliberations and lessons from these meetings lead to innovative practice changes for academic detailing worldwide and improve the readiness of the healthcare system to enact change.

学术细节运用社会营销技术与一线进行外展教育