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An optimized cloud-based mobile augmented reality system for marketing and advertising

An optimized cloud-based mobile augmented reality system for marketing and advertising
用于营销和广告的优化的基于云的移动增强现实系统
批准号:
458989-2013
负责人:
Guan, Ling
金额:
$6.16万
依托单位:
依托单位国家:
加拿大
项目类别:
Collaborative Research and Development Grants
财政年份:
2014
资助国家:
加拿大
项目状态:
已结题
起止时间:
2014-01-01 至 2015-12-31

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中文摘要
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英文摘要
Augmented Reality (AR) is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated contents such as text, sound, video, or animation. AR marketing and advertising applications can add value to the product itself, either in the form of an enhanced product or a more engaging viewer experience.
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