Differentiation, distinction and equality – or diversity? The language of the marketised university: an England, New Zealand comparison
Differentiation, distinction and equality – or diversity? The language of the marketised university: an England, New Zealand comparison
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差异化、区别和平等——还是多样性？市场化大学的语言：英国和新西兰的比较
DOI：
10.1080/03075079.2016.1190961
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发表时间：
2018
影响因子：
4.2
通讯作者：
Marion Bowl
中科院分区：
文献类型：
--
作者：
Marion Bowl
本文探讨了大学如何在将自身塑造为成功的全球竞争者的需求与回应国家政策期望（尤其是围绕平等方面的期望）的需求之间进行协调。它通过对英格兰和新西兰的大学公开文件中所使用的语言进行比较分析来展开研究。虽然各大学普遍使用“独特性”这一话语来表示优越性，但不同排名的大学在表明其完全接受经济优先事项的准备程度上存在差异。分析揭示了“平等”被边缘化，取而代之的是“多样性”和“成功潜力”的话语，这与精英主义更契合，而非社会正义。有人认为，“卓越”和“多样性”的语言支持一种积累的逻辑——对机构和学生而言都是如此——在这种逻辑下，那些已经处于优势地位的人可能从竞争激烈的教育市场中获得最大的回报。
This paper examines how universities reconcile the need to project themselves as successful global competitors with the need to respond to national policy expectations, particularly around equality. It does so through a comparative analysis of the language used in the publicly available documents of universities in England and New Zealand. While a discourse of ‘distinctiveness’ is employed across the board by universities to denote superiority, there are differences in the extent to which differently ranked universities signify their preparedness fully to embrace economic priorities. The analysis reveals the sidelining of ‘equality’ and its replacement by a discourse of ‘diversity’ and ‘potential to succeed’ which is more compatible with elitism than with social justice. The language of ‘distinction’ and ‘diversity’, it is argued, supports a logic of accumulation – for both institutions and students – in which those who are already advantaged are likely to reap the greatest rewards from a competitive educational market.