Social proximity and the erosion of norm compliance
Social proximity and the erosion of norm compliance
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DOI：
10.1016/j.geb.2021.11.012
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发表时间：
2021-12-09
影响因子：
1.1
通讯作者：
Nosenzo, Daniele
中科院分区：
文献类型：
--
作者：
Bicchieri, Cristina;Dimant, Eugen;Nosenzo, Daniele
我们研究在动态和非战略性实验环境中同伴的遵守如何影响对亲社会行为规范的遵守。我们表明，同龄人之间的社交接近度是影响效果的关键决定因素。如果没有社交接近度，规范的遵守就会迅速受到侵蚀，因为参与者只遵守观察到的规范违规行为，而忽略了规范的遵守。通过社交接近，参与者会遵守两种类型的观察到的行为，从而阻止合规性的侵蚀。我们的研究结果强调了更广泛的社会背景对规范遵守的重要性，并表明，即使在没有社会制裁的情况下，只要有群体认同，规范的遵守也可以在重复的互动中得以维持，就像许多自然和在线环境中的情况一样。 (c) 2021 作者。由 Elsevier Inc. 出版。这是一篇基于 CC BY 许可证 (http://creativecommons.org/licenses/by/4.0/) 的开放获取文章。
We study how compliance with norms of pro-social behavior is influenced by peers' compliance in a dynamic and non-strategic experimental setting. We show that social proximity among peers is a crucial determinant of the effect. Without social proximity, norm compliance erodes swiftly because participants only conform to observed norm violations while ignoring norm compliance. With social proximity, participants conform to both types of observed behaviors, thus halting the erosion of compliance. Our findings stress the importance of the broader social context for norm compliance and show that, even in the absence of social sanctions, norm compliance can be sustained in repeated interactions, provided there is group identification, as is the case in many natural and online environments. (c) 2021 The Author(s). Published by Elsevier Inc. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).