The Effects of Offering a Middle Response Option with Opinion Questions
The Effects of Offering a Middle Response Option with Opinion Questions
复制标题
提供带有意见问题的中间答案选项的效果
DOI：
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发表时间：
1980
期刊：
影响因子：
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通讯作者：
D. Holt
中科院分区：
文献类型：
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作者：
G. Kalton;Julie S. Roberts;D. Holt
在社会调查意见问题中，一个经常遇到的考虑因素是，受访者是否应该选择一个中间的回应选项，表示中立的回应。本文报道了六个分裂选票测试的结果，在每个测试中，随机一半的样本提供了中间的选项，另一半没有。与许多早期研究一样，研究发现，明确提出中间选项会大大增加表示中立反应的受访者比例。根据被调查者的社会人口分组，对这种影响的大小是否不同进行了分析，发现很少有这种相互作用是显著的。
A frequently encountered consideration in the construction of social survey opinion questions is whether respondents should be offered the choice of a middle response option that states a neutral response. This paper reports the results of six split-ballot tests in each of which a random half of the sample was offered the middle option and the other half was not. As in many earlier studies, the explicit offer of the middle option was found substantially to increase the proportion of respondents expressing a neutral response. An analysis of whether the size of this effect differed according to the socio-demographic subgroup of the respondent found few such interactions to be significant.