The impact of tobacco advertising bans on consumption in developing countries
The impact of tobacco advertising bans on consumption in developing countries
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DOI：
10.1016/j.jhealeco.2008.02.010
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发表时间：
2008-07-01
影响因子：
3.5
通讯作者：
Blecher, Evan
中科院分区：
文献类型：
--
作者：
Blecher, Evan
禁止烟草广告在发达国家已司空见惯，但在发展中国家却不那么普遍。《烟草控制框架公约》强调了广告禁令作为全面烟草控制战略一部分的重要性，该公约呼吁全面禁止烟草广告。实证文献表明，全面的广告禁令在发达国家减少消费方面发挥了作用，但有限的政策没有发挥作用。本文将这一分析扩展到30个发展中国家，发现禁令确实在减少这些国家的烟草消费方面发挥了重要作用。它发现，全面和有限的政策都有效地减少消费，尽管全面禁令的影响远远大于有限的。此外，报告发现，广告禁令在发展中国家可能比在发达国家更有效。(c)2008 Elsevier B.V.保留所有权利。
Tobacco advertising bans have become commonplace in developed nations but are less prevalent in developing countries. The importance of advertising bans as part of comprehensive tobacco control strategies has been emphasised by the Framework Convention on Tobacco Control which calls for comprehensive bans on tobacco advertising. The empirical literature suggests that comprehensive advertising bans have played a role in reducing consumption in developed countries but that limited policies have not. This paper extends this analysis to include 30 developing countries and finds that bans do play an important role in reducing tobacco consumption in these countries. It finds that both comprehensive as well as limited policies are effective in reducing consumption although comprehensive bans have a far greater impact than limited ones. Furthermore, it finds that advertising bans may be even more effective in the developing world than they are in the developed world. (c) 2008 Elsevier B.V. All rights reserved.