The Rise of Kenyan Supermarkets and the Evolution of Their Horticulture Product Procurement Systems
The Rise of Kenyan Supermarkets and the Evolution of Their Horticulture Product Procurement Systems
复制标题
肯尼亚超市的兴起及其园艺产品采购系统的演变
DOI:
10.1111/j.1467-7679.2004.00271.x
复制
发表时间:
2004
期刊:
影响因子:
--
通讯作者:
T. Reardon
中科院分区:
文献类型:
--
作者:
D. Neven;T. Reardon
Supermarkets are rapidly penetrating urban food retail in Kenya and spreading well beyond their initially tiny market niche among the urban middle class into the food markets of lower-income groups. Having penetrated processed and staple food markets much earlier and faster than fresh foods, they have recently begun to make inroads into the fresh fruits and vegetables category. Supermarkets in Kenya already buy about half the volume of produce exported, and thus represent a significant new 'dynamic market' opportunity for farmers. The important changes in their procurement systems bring significant opportunities and challenges for small farmers, and have implications for agricultural diversification and rural development programmes and policies. Copyright Overseas Development Institute, 2004.