Margin Squeeze: An Above-Cost Predatory Pricing Approach

Margin Squeeze: An Above-Cost Predatory Pricing Approach
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利润挤压:一种高于成本的掠夺性定价方法

DOI:
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发表时间:
2016
期刊:
影响因子:
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通讯作者:
Despoina Mantzari
Despoina Mantzari
中科院分区:
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文献类型:
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作者:
Germain Gaudin;Despoina Mantzari

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我们为反托拉斯挤压行为进行反托拉斯分析提供了新的法律观点。在最近的经济分析的基础上,我们解释了为什么应仅根据调整后的掠夺性定价标准评估保证金挤压行为。调整对应于掠夺性定价测试中使用的成本基准提高,包括由于错过上游销售而导致的机会成本。这可以减少在边缘挤压案件中假阳性和假阴性的风险。我们通过解释为什么反对上述成本掠夺性定价的经典论点通常不存在于垂直结构中,在这种垂直结构中,在这种情况下进行边缘挤压并提供支持此调整的判例法证据,这是合理的。我们的方法可以帮助协调我们和欧盟的反托拉斯立场。
We provide a new legal perspective for the antitrust analysis of margin squeeze conducts. Building on recent economic analysis, we explain why margin squeeze conducts should solely be evaluated under adjusted predatory pricing standards. The adjustment corresponds to an increase in the cost benchmark used in the predatory pricing test by including opportunity costs due to missed upstream sales. This can reduce both the risks of false-positives and false-negatives in margin squeeze cases. We justify this approach by explaining why classic arguments against above-cost predatory pricing typically do not hold in vertical structures where margin squeezes take place and by presenting case law evidence supporting this adjustment. Our approach can help to reconcile the divergent US and EU antitrust stances on margin squeeze.
DOI: 10.1016/j.econlet.2014.09.014
发表时间: 2014-11
期刊: Economics Letters
影响因子: 2
作者:
Miguel A. Fonseca;Hans-Theo Normann
通讯作者: Miguel A. Fonseca;Hans-Theo Normann