Testing warning messages on smokers' cigarette packages: a standardised protocol

Testing warning messages on smokers' cigarette packages: a standardised protocol
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DOI:
10.1136/tobaccocontrol-2014-051661
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发表时间:
2016-03-01
期刊:
影响因子:
5.2
通讯作者:
Ribisl, Kurt M.
Ribisl, Kurt M.
中科院分区:
医学2区
文献类型:
--
作者:
Brewer, Noel T.;Hall, Marissa G.;Ribisl, Kurt M.

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Purpose Lab experiments on cigarette warnings typically use a brief one-time exposure that is not paired with the cigarette packs smokers use every day, leaving open the question of how repeated warning exposure over several weeks may affect smokers. This proof of principle study sought to develop a new protocol for testing cigarette warnings that better reflects real-world exposure by presenting them on cigarette smokers' own packs.Methods We tested a cigarette pack labelling protocol with 76 US smokers ages 18 and older. We applied graphic warnings to the front and back of smokers' cigarette packs.Results Most smokers reported that at least 75% of the packs of cigarettes they smoked during the study had our warnings. Nearly all said they would participate in the study again. Using cigarette packs with the study warnings increased quit intentions (p