Collaborative Research on the Dynamics of Candidate Evaluation

这个项目的主要目标是开发一个计算机程序， 模型的认知过程中涉及形成的印象， 政治职务的候选人。 该计划将是一个模型的 研究人员的认知和评价理论，并将解释 关注哪些信息，信息如何存储在 记忆和检索，以及如何将可用信息整合到 对候选人的简要评价。 当前的投票理论 不切实际的认知假设在候选人的评价和做 他们的假设并没有经过严格的检验。 一个大的经验 其中一名研究人员的研究将提供有关公民的信息， 候选人评价，可用于测试理论， 认知和候选人评估。

The major goal of this project is to develop a computer program to model the cognitive processes involved in forming impressions of candidates for political office. The program will be a model of the researchers' theory of cognition and evaluation and will account for what information is attended to, how the information is stored in memory and retrieved, and how available information is integrated into a summary evaluation of candidates. Current theories of voting make unrealistic assumptions about cognition in candidate evaluation and do not subject their assumptions to rigorous testing. A large empirical study by one of the researchers will provide the information on citizen candidate evaluation that can be used in testing the theory about cognition and candidate evaluation.