Rapid Response: Getting Word Out About the Science Being Done to Determine the True Scope and Impact of the Gulf Oil Spill

该奖项的目的是向公众介绍正在进行的科学和工程研究，以确定海湾石油泄漏的范围和影响。为了应对美国面临的环境灾难，美国国家科学基金会资助了许多RAPID奖，派遣科学家和工程师到墨西哥湾研究泄漏的影响。PBS NewsHour的制片人MacNeil Lehrer Productions将报告由于墨西哥湾意外和灾难性的石油泄漏而正在进行的这项研究。PBS新闻一小时团队的经验丰富的制片人和记者将产生至少九个部分的广播，沿着广泛的材料在线。所有的故事都将围绕科学家和工程师以及他们在墨西哥湾应对漏油事件所做的工作展开。在线材料将包括博客和其他仅在网上提供的视频报告，这些报告将提供内容以扩大广播覆盖面。《新闻一小时》将通过定期在Facebook、Twitter、YouTube、UStream和Disqus等社交媒体上发布商店信息来鼓励用户参与，以帮助有关漏油事件的报道迅速传播。在线/空中记者Hari Sreenivasan将对海湾研究前沿的科学家进行网络独家采访。NewsHour Extra是一个每月覆盖20万教育工作者的网站，它将在每日视频剪辑工具上发布科学报道，该工具为教育工作者提供资源和课程计划，以帮助与学生讨论快速变化的故事所提出的科学，环境和工程问题。新的学生报告实验室项目将在路易斯安那州的教室，以贡献原始，以青年为重点的石油泄漏报告时，学校在8月开幕。《新闻一小时》将与位于海湾地区的PBS电视台协调工作，以产生协同作用，并延长这些工作的有用性和寿命。PBS NewsHour的影响力非常大。全国每日广播的观众约为110万人。《新闻一小时》公共广播节目在全国每天平均有63，000名听众。在美国之外，PBS NewsHour电视广播通过美国军队电视台向全世界80多万军事和国务院人员提供。此外，加拿大、澳大利亚、日本和欧洲、亚洲、非洲和拉丁美洲的观众通过各种频道和卫星服务收听该服务。2010年5月，《在线新闻一小时》的访问者数量激增，每月浏览量超过500万，独立访问者超过150万。NewsHour Extra网站以教育工作者为目标，将为课堂教师提供资源，讨论漏油事件引发的科学、环境和工程问题。拟议中的学生报告实验室有望为外联工作提供一个创新的新补充，让年轻人直接报告漏油事件及其对社区的影响。在该奖项下产生的成果将在NewsHour网站（www.pbs.org/newshour）上合并，在那里他们将为公众创建一个永久的关键研究记录。

The objective of this award is to inform the public about the science and engineering research that is being conducted to determine the scope and impact of the Gulf oil spill. In response to the this environmental disaster facing the U.S., NSF has funded numerous RAPID awards to send scientists and engineers to the Gulf to research the impact of the spill. MacNeil Lehrer Productions, producer of the PBS NewsHour, will report on this research that is ongoing as a result of the unanticipated and disastrous oil spill in the Gulf of Mexico. The PBS NewsHour team of experienced producers and correspondents will produce at least nine segments for broadcast, along with extensive material for online. All the stories will revolve around scientists and engineers and the work they are doing in the Gulf in response to the spill. The online material will include blogs and additional web-only video reports that will deliver content to augment broadcast coverage. The NewsHour will encourage user engagement through regular posting of stores on social media outlets, including Facebook, Twitter, YouTube, UStream and Disqus, to help the reporting on the oil spill go viral. The online/on-air correspondent Hari Sreenivasan will conduct web-exclusive interviews with scientists on the forefront of the Gulf research. The NewsHour Extra, the website that reaches 200,000 educators per month, will post the science coverage on the Daily Video Clip Tool, which provides educators resources and lesson plans to help initiate discussions with students about the science, environmental and engineering issues raised by the rapidly-changing story. The new Student Reporting Lab project will locate classrooms in Louisiana to contribute original, youth-focused reporting on the oil spill when school opens in August. The NewsHour will coordinate efforts with PBS stations located in the Gulf to create a synergy and extend the usefulness and life of these efforts. The reach of the PBS NewsHour is significant. The national daily broadcast delivers an audience of approximately 1.1 million viewers. The NewsHour public radio broadcasts reach an average of 63,000 listeners daily across the nation. Outside the U.S., the PBS NewsHour television broadcast is available on the American Forces Television to more than 800,000 military and State department personnel around the world. In addition, audiences across Canada, Australia, Japan and Europe, Asia, Africa, and Latin America tune into the service via various channels and satellite services. The Online NewsHour visitor numbers exploded in May 2010 to 5+ million monthly pageviews and 1.5+ million unique visitors. The NewsHour Extra website, which targets educators, will provide resources for classroom teachers to discuss the science, environmental and engineering issues raised by the spill. The proposed Student Reporting Lab promises an innovative new addition to the outreach efforts to engage young people in directly reporting on the oil spill and the impact on their communities. The deliverables produced under this award will be consolidated on the NewsHour website (www.pbs.org/newshour) where they will create a permanent record of this critical research for the general public.