I-Corps: Improving software project outcomes

任何长期存在的软件项目都极有可能陷入困境或失败。其结果是，数十亿美元在全球范围内被浪费。人们认为，软件复杂性是一个关键因素。代码复杂性有时会随着时间的推移而不可持续地增长，它会对开发人员产生重大影响，从而影响风险、创收、生产力、成本和企业生存。在过去的10年里，这个i-Corps团队完成了将架构降级与业务结果联系起来的量化工作。该团队创建了将软件体系结构和软件经济数据联系起来的财务模型，以及可以帮助技术人员评估和解决高价值问题的工具。这个i-Corps团队相信，拟议的技术可以让经理了解、监控、估计和解决代码问题以及由此产生的业务影响，可以创造巨大的财务价值。该团队旨在系统地探索拟议研究和技术的市场潜力，方法是使用Steve Blank首创的技术进行迭代的客户发现和验证。该团队还打算利用这一过程，将从潜在客户那里收集的见解直接应用到我们的原型和产品设计过程中。在项目的第一个八周阶段，该团队的目标是采访100-150名潜在客户，这些客户代表着重要的细分市场，如财富1000强企业中的人和那些在软件资产上尽职尽责的人。该小组计划使用电话会议技术亲自采访中小企业，并在2015年8月初举行的“敏捷联盟”活动等会议上采访中小企业。这一进程的目标将是确定是否存在市场潜力，并确定重要的早期滩头阵地。团队将使用业务模型画布方法来获取有关细分市场、价值定位、渠道、合作伙伴、客户关系等的信息。团队的另一个目标是学习如何管理常规的外展流程，该流程稍后可用于推动有纪律的销售工作。此外，团队还将快速创建和改进原型和技术演示，向人们展示关键领域的情况。这些原型的目标将是说明拟议技术的潜力，并获得市场和产品反馈。这个i-Corps项目将极大地提高和加速团队-S识别(如果存在)十年学术研究的市场潜力的能力。

There is an overwhelming chance that any long-lived software project will be troubled or will fail. As a result, billions of dollars are wasted worldwide. It is believed that softwarecomplexity is a key factor. Code complexity, which sometimes grows unsustainably over time, can significantly affect developers, thereby impacting risk, revenue generation, productivity, cost, and business survival. Over the past 10 years, this I-Corps team has done quantitative work linking architectural degradation to business outcomes. This team has created financial models linking software architecture and software economics data, and tools that can help technologists evaluate and address high-value problems. This I-Corps team believes that the proposed technologies, which could give managers the ability to understand, monitor, estimate, and address code problems and the resulting business impact, could create significant financial value. This team aims to systematically explore the market potential of the proposed research and technologies by doing iterative customer discovery and validation using techniques pioneered by Steve Blank. The team also intends to use this process to pull insights gathered from potential customers directly into our prototype and product design process.During the first eight-week phase of the project, this team aims to interview 100-150 potential customers representative of important segments such as 'people in Fortune 1000 enterprises' and 'those doing diligence on software assets.' The team plans to interview SMEs in person, using teleconferencing technology, and at conferences such as the 'Agile Alliance' event in early August 2015. The goal of this process will be to determine if market potential exists and to identify important early beachheads. The team will use the business model canvas method to capture information about segments, value ropositions, channels, partners, customer relationships, etc. Another team goal is to learn how to manage a routinized outreach process that could later be used to drive a disciplined sales effort. In adition, the team will rapidly create and refine prototypes and technology demonstrations to show people in key segments. The goal of these prototypes will be to illustrate the potential of the proposed technology and get market and product feedback. This I-Corps project will dramatically improve and accelerate the team?s ability to identify (if it exists) the market potential for a decade of academic research.