STRATEGIC MANAGEMENT OF INDUSTRY-ACADEMIA-GOVERNMENT COLLABORATION IN OKINAWA : IN SEARCH OF INNOVATIVE TLO

本研究旨在探讨冲绳县新一代产学政合作模式及其战略管理，以期建立有效的技术授权组织，造福社会。我们研究了冲绳发展TLO的可能性和机会，并与美国大陆和中国现有的TLO进行了比较。因此，人们认识到成功的五个关键因素如下。首先，在成立TLO之前，需要对其盈利能力和人力资源管理进行更仔细的讨论。第二，确保专利律师和顾问等知识产权专家的就业，以及同时开展人力资源开发计划是当务之急。第三，冲绳大学的教授和教职员工应该有必要进行各种启蒙活动，因为当地人对TLO的功能很不感兴趣。第四，在国立大学制度化后，重新考虑传统的TLO和新成立的知识产权部门之间的共同进化将是至关重要的。最后，包括品牌和传统文化、音乐、艺术等内容在内的全面、综合的知识产权管理战略对冲绳来说是有价值的。

The purpose of this research is to develop a next generation model of Industry-Academia-Government collaboration system in Okinawa Prefecture and its strategic management for effective Technology Licensing Organization(TLO) to benefit society. We examined the possibility and opportunities of TLO in Okinawa in comparison with other existing TLOs in main land, United States, and China. As a result, five key factors for success were recognized as follows. First, more deliberate discussion on its profitability and human resources management would be required before establishing TLO. Second, to assure the employment of intellectual property specialists such as patent attorney and advisor, and concurrent human resource development programs are urgent matters. Third, a variety of activities to enlighten professors and faculty members at the universities in Okinawa should be needed because local people have a high tendency to be not interested in the function of TLO. Forth, reconsideration on the coevolution between traditional TLOs and newly established intellectual property sectors after institutionalization of national universities would be critical. Finally, comprehensive and integrated strategy of intellectual property management including brand and contents such as traditional culture, music, and arts would be valuable for Okinawa.