Communication Strategies for Enhancing Social Trust of Organizations

在这个研究项目中，有三个主要的数据收集活动。一是案例分析数据。我们在图书馆进行了调查，以便在报纸上找到有关商业丑闻的文章。我也有一些面试机会与丑闻打击公司。第二个研究是社会调查，采用心理测量学的方法来研究商业丑闻的生成结构。第三项研究是社会调查，调查商业道德和企业社会责任。我收集了一份中小企业的数据，发现企业摆脱丑闻的策略并不完美，也没有单一的策略，但日本人有必要在社会层面上解决这个问题，推动社会运动和改革，以减少企业的不当行为。在案例分析中，笔者发现了企业霸权，即无意识地控制员工合谋行为的权力。这意味着商业丑闻 ...更多信息 错误不是错误，而是深深植根于社会、文化和组织背景的根本问题。在心理测量分析中，我发现有重要的关联，在一致性控制，面子，信息失真，竞争意识。第二项研究的社会调查数据表明，重要的是要注意工作场所的日常沟通，那里隐藏着不当行为的风险。我称之为“沟通风险”，并将系统性扭曲的沟通问题化。我认为公司越来越成为社会实体，而不是股东的财产。个人和竞争动机不适合21世纪世纪的未来组织。沟通方法可能会导致组织更加民主化的环境。我坚持管理不再是对人、钱、生产、信息等资源的控制，而是与多个利益相关者进行沟通，以求双赢。沟通方法无疑是对商业道德和风险管理的补充，可以阻止商业丑闻。少

In this research project, there are three major activities for data collections. One is data for case analysis. We conducted library research to get newspaper articles about business scandals. I also had some interview opportunities with scandal-hit company. The second study is social survey, and I conduct psychometric analysis for investigating generative structure of business scandals. The third study is social survey to investigate business ethics and corporate social responsibility. I collected a data from small-medium sized companies.In short, I found that there is neither perfect nor single strategy for individual companies to get rid of business scandals, but it is necessary for Japanese to contend this problem in societal level and facilitate a social movement and reform in order to diminish corporate misconduct. In the case analysis, I found corporate hegemony, the power that unconsciously controls employees to collaborate misconduct. It means that business scandals are neithe … More r mistakes nor error but fundamental problems that are deeply rooted in the social, cultural and organizational context. In the psychometric analysis, I found that there are important associations among concertive control, face-saving, information distortion, and competitive ideology. The social survey data of the second study indicates that it is important to pay attention to the daily communication in the workplace, where risks of misconduct are hidden. I called this 'communication risks' and problematize systematically distorted communication. I assume that companies become social entities more and more, not properties of stockowners. Individual and competitive motives are not appropriate for future organizations in the 21st century. Communication approaches may lead organizations to more democratized environment. I insist that management is no longer control over the resources, such as people, money, production, and information but communication with multiple stakeholders for the sake of win-win negotiation. Communication approaches definitely supplement business ethics and risk management to stop business scandals. Less