Investigation research about relative importance of accounting information on a stock investment

收集信息的媒介选择取决于投资者的信息偏好。投资者对媒体选择的偏好会影响他们的投资立场。投资立场取决于他们的风险承受能力，关系到对投资风格的决定。投资风格的不同决定了信息的相对重要性。另一方面，信息偏好和风险承受能力决定了投资风格。投资者的潜在偏好和暴露的决策过程之间存在交互作用，会计信息的相对重要性取决于风险评估、投资立场和风格。风险厌恶、资产比例(投资金额的标准)、多元化投资、长期投资、网络偏好、证券公司(资源)的投资者倾向于相对重视会计信息。

Media choice for collecting information depends on investor's information preference. And investor's preference for media choice affects on their investment stance. Investment stance depends on their risk tolerance, relates to a decision for investment style. Difference of investment style defines relative importance of information. On the other hand, information preference and risk tolerance define investment style. The mutual effect occurs between investor's potential preference and exposed decision-making process.Relative importance of accounting information is depended by risk evaluation, investment stance, and style. Investors of risk averse, property proportion (criteria for investment amount), diversified investment, long-term investment, web preference, and security business company (resource), tend to put relative weight on accounting information.