University of Salford (The) and Greater Manchester Chamber of Commerce KTP21_22 R2
University of Salford (The) and Greater Manchester Chamber of Commerce KTP21_22 R2
批准号:
10014561
负责人:
金额:
$12.93万
依托单位:
依托单位国家:
英国
项目类别:
Knowledge Transfer Partnership
财政年份:
2022
资助国家:
英国
项目状态:
未结题
起止时间:
2022 至 --
中文摘要
发展“会员4.0”--这是一个开创性的提议,将为与企业接触和增加会员建立基准;通过引入面向数字的会员服务,提供远远超过年费成本的新的和额外的价值,颠覆商会现有的商业模式。
英文摘要
To develop 'Membership 4.0' - a pioneering proposition that will establish the benchmark for engaging with business and growing membership; disrupting the existing business model for Chambers of Commerce, by introducing digitally orientated membership services that deliver new and additional value far exceeding the cost of the annual fee.
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