Innovating livestream events with real-time audience interaction - amplifying culture worldwide

现场喜剧表演每年为英国经济带来数百万美元的收入，但收入严重向少数著名表演者倾斜。对于大多数表演者和场馆来说，这是一个经济不稳定的市场，而且尚未从大流行中恢复过来。NextUp在为现场喜剧开发新的创新方式方面处于领先地位，以吸引更多的观众，增加收入并改善可访问性，以确保英国领先世界的创意部门的强劲复苏。每年都有数以百计的高质量节目被创作和演出，通过直播扩大其影响力和收入的潜力是巨大的。然而，当前的系统缺乏可伸缩性潜力，更重要的是：交互性。喜剧演员与观众交谈，他们在人群中发挥作用，并促进欢乐的共享经验-这就是每晚为世界各地的俱乐部带来数万人的原因。经过广泛的用户、场地和表演者测试，我们正在开发一种专门针对现场喜剧的创新解决方案，使观众能够在表演期间捐款和互动——以前所未有的方式翻译和放大现场喜剧的魔力。NextUp的目标之一是扩展这一想法，无缝的基础设施需要用于登录场地和报告，从而实现合同，查看统计数据和支付，而无需人工干预。为了在全球范围内推广这一理念，为喜剧演员和场馆开发一个集成的“自助服务门户”技术至关重要。我们将在现场测试最终的原型（互动模块和自助服务门户），通过将多个场所数字化，为他们提供培训、流媒体技术和平台，使他们能够从全球喜剧粉丝的观众那里获得额外收入。这一创新将使那些无法亲自表演的人比以往任何时候都更容易接触到互动现场喜剧的本质，并使场地能够经受住因新冠肺炎或其他原因导致的观众人数减少的影响，这对他们和表演者来说都是未来几年的收入。现场喜剧将人们聚集在一起，打破禁忌，提供不同的观点，当然也会让人们开怀大笑。我们认为英国的喜剧场景是世界上最好的，内容就在那里——通过创新的流媒体向全球传播——它比以往任何时候都有能力连接和触动更多人的生活。

Live comedy performance is worth millions to the UK economy every year, but income is heavily skewed towards a small number of famous performers. For the majority of performers and venues - it is a financially precarious market, and is yet to recover from the pandemic. NextUp are leading the way in developing new innovative ways for live comedy to reach bigger audiences, increase revenues and improve accessibility to ensure a robust recovery for a creative sector where the UK leads the world.With 100s of high quality shows being created and performed every year, the potential to amplify their reach and revenue through live streaming is huge. However, current systems lack scalability potential and more importantly: interactivity. Comedians talk to audiences, they work off the crowd and foster hilarious shared experiences - this is what brings tens of thousands to clubs around the world on a nightly basis.With extensive user, venue and performer testing, we're developing an innovative solution specifically for live comedy that enables audiences to donate and interact during performances - translating and amplifying the magic of live comedy like never before.A part of NextUp's aim to scale this idea, seamless infrastructure is required for onboarding venues and reporting which enables contracting, viewing stats, and payment without the need for manual intervention. Developing this tech for an integrated 'Self-Service Portal' for comedians and venues will be essential in order to scale this idea globally.We will test the final prototypes (the interactivity module and the self-service portal) in situ, by digitising multiple venues, empowering them with training, streaming technology and a platform so they can earn additional revenue from an audience of global comedy fans.This innovation will make the nature of interactive live comedy more accessible than ever for those who are unable to make the performance in person, as well as enabling venues to weather low audience numbers resulting from Covid-19 or other reasons - future-proofing revenue for them and performers for years to come.Live comedy brings people together, breaks taboos, offers alternative perspectives and of course makes people laugh. We think the UK's comedy scene is the best in the world, the content is there - and by innovatively streaming it worldwide- it has the power to connect and touch the lives of more people than ever before.