Creating a commercialisable academically underpinned algorithm for assessing wellbeing investment

德勤（Deloitte）的数据显示，心理健康状况不佳现在是职场缺勤的主要原因，损失了7. 00亿个工作日，给英国企业造成的成本至少为450亿英镑。人才是竞争对手之间的差异化因素，但企业在大辞职、千禧一代和Z世代不断提高的期望以及人才争夺战中面临着巨大挑战。提供福利支持不再是可选的，企业每年在福利上花费数十亿英镑。但当我们询问企业其福利计划的有效性时，绝大多数人的回答是：“我们就是不知道。“只有15%的组织甚至试图计算其福利支出的财务回报。为什么？为什么？因为虽然人们开始认识到健康与企业绩效之间的经济联系，但企业缺乏对如何有效衡量和分析结果的理解。Corus是一个B2B SaaS平台（软件即服务），为始终如一地展示任何特定健康计划的文化，健康和经济成果设定了标准。重要的是，Corus还能够提供一个经过学术验证的财务回报数字，该组织。Corus促进对具有心理社会效益的预防服务的投资，例如心理健康急救培训，宣传活动，健康研讨会和筛查（Deloitte，2020），比以被动方式治疗精神疾病的影响更具成本效益。Corus不是另一个健康平台。Corus是一个分析和报告平台，可帮助人员管理者了解哪些福利计划有效或无效，以及重要的是，它们对公司的财务影响。虽然市场的其他部分正试图通过增加更多的服务来解决心理健康危机，但我们衡量的是那些已经在发挥作用的服务。我们是一个独立的B2B SaaS平台，为持续衡量和报告健康计划设定了标准。康力斯的愿景是提供可操作的健康情报，刺激健康投资，最大限度地提高员工敬业度和生产力，对组织和更广泛的经济产生积极影响。

Poor mental health is now the primary reason for workplace absence, with 70m lost work days, and a cost to UK businesses of at least £45 bn according to Deloitte. Human talent is the differentiator between competitors, but organisations face considerable challenges in the great resignation, the increasing expectations of Millenials and Gen Z, and a war for talent.Providing wellbeing support is no longer optional, and companies are spending billions of pounds a year on wellbeing. But when we ask businesses about the effectiveness of their wellbeing programmes, overwhelmingly, the answer is: " well we just don't know."Only 15% of organisations even attempt to calculate the financial return on their wellbeing spend. Why? Because whilst the economic link between wellbeing and business performance is starting to be recognised, companies lack the understanding of how to effectively measure and analyse outcomes.Corus is a B2B SaaS platform (software as a service) that sets the standard for consistently demonstrating the cultural, health and economic outcomes of any given wellbeing programme. Crucially, Corus is also able to provide an academically-validated figure for the financial return that the organisation.Corus promotes investment in preventative services with psychosocial benefits such as mental health first aid training, awareness campaigns, health seminars and screening (Deloitte, 2020), vastly more cost effective than treating the impact of mental ill health in a reactive way.Corus is not another wellbeing platform. Corus is an analytics and reporting platform that helps people managers understand which wellbeing initiatives are working or not, and crucially, the financial impact they are having on the company. Whilst the rest of the market are trying to tackle the mental health crisis by adding more services into the mix, we measure those already in play. We stand alone as a B2B SaaS platform that sets the standard for consistently measuring and reporting on wellbeing programmes. Think Google Analytics for wellbeing.This Innovate funding will allow us to rigorously develop the evidence base for wellbeing investment, and integrate that evidence and measurement methodologies into our existing digital platform.Our vision for Corus is to provide actionable wellbeing intelligence that stimulates wellbeing investment and maximises employee engagement and productivity, positively impacting organisations and the wider economy.