A new innovation in approaching vaccine programme administration and public engagement using accessible digital communications technology at-scale.

一项全国性的疫苗计划将是一项巨大的事业。从操作、资源和技术角度来看，确保该计划的有效实施将是一个挑战，以安全有效的方式优先考虑最有需要的人。在这种情况下，通过NHS初级保健(依赖于昂贵且耗时的邮寄信件和工作人员电话的组合)来管理疫苗接种计划的传统方法是不合适的。Appt-Health(Appt)是一家社会企业，其使命是在英国毫不费力地公平地获得预防性医疗保健。在过去的一年里，我们一直在领导一个由Innovate UK资助的项目，以开发一种创新的患者参与工具，该工具集成到全科医生实践IT系统中，并使用数字通信来增加公众对NHS健康检查的接受。我们使用可访问的数字技术、短信和自动语音，使访问重要的预防性医疗预约变得更容易。初步分析表明，我们的方法比现状报价有效46%(在吸收、成本效益和所需管理时间方面)。我们建议重新调整APPT的患者参与度技术，以推动公众接受新冠肺炎疫苗接种预约，并减轻初级保健的行政压力。

A national vaccine programme will be a huge undertaking. It will be a challenge from an operational, resourcing and technical perspective, to make sure that the programme is efficiently delivered, prioritising those with the greatest need in a safe and effective manner.In this situation business-as-usual approaches to administrating vaccination programmes through NHS primary care (which rely on expensive and time-consuming combinations of posted letters and staff led phone-calls) are not suitable.Appt-Health (Appt) is a social enterprise whose mission is to make equitable access to preventive healthcare effortless in the UK. For the last year we have been leading an Innovate UK funded project to develop an innovative patient engagement tool which is integrated into GP practice IT systems and uses digital communications to increase the public uptake of NHS Health Checks.We use accessible digital technology, SMS and automated voice, to make it easier to access important preventive healthcare appointments. Preliminary analysis has shown that our approach is 46% more effective (in terms of uptake, cost-effectiveness and required administrative time) than the status quo.We propose a repurposing of Appt's patient engagement technology to drive public uptake of COVID-19 vaccination appointments and reduce the administrative pressure on primary care.