Development of a Method of Fusing Traditional Marketing Methods with Digital Technology Enabling Return on Investment to be Measured Electronically

Purch It Limited是一家由Justin Edlagan、Karl Murray、Mark Gardner和凯蒂黑客创立的中小型企业。COVID-19疫情对广告业造成影响，导致盈利能力下降及经常开支减少。因此，该行业目前处于困境。购买的软件将有助于改善这种情况，因为它使客户能够直接与广告产品互动，从而提高客户保留率和广告公司的盈利能力。

Purch It Limited is an SME that was founded by Justin Edlagan, Karl Murray, Mark Gardner, and Katy Hackers. The COVID-19 pandemic has impacted the advertisement industry, resulting in lower profitability and reduced overhead expenses. Thus, this industry is currently in a dire situation. PurchIt's software will aid in improving this situation as it enables customers to interact directly with advertised products, thereby improving customer retention and advertising companies' profitability.