Crafting an Innovative Business Model in an Established Company: The Role of Artifacts
Crafting an Innovative Business Model in an Established Company: The Role of Artifacts
复制标题
在老牌公司打造创新的商业模式：人工制品的作用
DOI：
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发表时间：
2015
期刊：
影响因子：
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通讯作者：
Xavier Lecocq
中科院分区：
文献类型：
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作者：
Benoît Demil;Xavier Lecocq
业务模型可以被视为经理或分析师可以用来描述、理解或测试业务活动的认知模型。然而，新商业模式的出现不仅需要认知操作，还需要对公司运营和结构的现实进行具体修改。在本文中，我们采用了基于行动者-网络理论的组织变革的社会物质观点，并强调了人工产物在新商业模式出现中的作用。我们的讨论基于一家法国厨房电器领先者的案例研究。尽管其新业务模式的构建仍在进行中，但这项实证研究提供了关于人工制品角色的重要建议。
Business models can be considered as cognitive models that managers or analysts can use to describe, understand, or test business activities. However, the emergence of a new business model requires not only cognitive operations but also concrete modifications to the realities of a company’s operations and structures. In this paper, we adopt a sociomaterial view of organizational change based on actor-network theory, and underline the role of artifacts in the emergence of new business models. We base our discussion on a case study of a French leader in kitchen electric appliances. Despite the fact that the building of its new business model is still in progress, this empirical study provides important suggestions concerning the role of artifacts.
影响因子：
2.2
作者：
D'Adderio, Luciana
通讯作者：
D'Adderio, Luciana