Cigarette marketing and packaging.
Cigarette marketing and packaging.
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卷烟营销和包装。
DOI:
10.1001/virtualmentor.2013.15.4.pfor1-1304
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发表时间:
2013
期刊:
影响因子:
--
通讯作者:
Kozlowski,LynnT
中科院分区:
文献类型:
--
作者:
Strasser,AndrewA;Kozlowski,LynnT
The Family Smoking Prevention and Tobacco Control Act (FSPTCA) of 2009 gave the United States Food and Drug Administration (FDA) authority to regulate tobacco products in several ways, including restricting cigarette packaging, requiring the inclusion of graphic warning labels (section 201 d), banning misleading descriptors such as “light” and “low tar”(section 911 ab) that imply the product is less harmful, setting standards for nicotine content in cigarettes, and banning flavorings [1, 2]. The graphic warning labels were released in June 2011 with an original implementation date of September 2012. However, recent litigation by several tobacco companies (eg, RJ Reynolds Tobacco Co. v. United States Food and Drug Administration [3]) has delayed the initiation of the graphic warning labels, on the grounds that the graphic warning labels violated the companies’ First Amendment rights and would be too costly and that the shocking color graphics did not deliver factual, noncontroversial messages [4, 5].Cigarette descriptors such as “low tar,”“light,” and “mild” were successfully banned in June 2010 under the FSPTCA (section 911 ab), although the effectiveness of this initiative remains unclear [6, 7]. Prior to the descriptor ban taking place, the tobacco industry manipulated package coloring, and supplied informational materials to retailers, so that the color coding implicitly replaced them [7, 8]. Many smokers did not notice the descriptor ban [6] and appear to have adopted the tobacco industry’s use of package colors as a way to infer “risk” level [6, 7]. These types of countermeasures and the challenges to graphic warning labels raise questions of how far the FSPTCA will actually be able to advance tobacco control for the protection of public health.
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影响因子:
6
作者:
Munafo, Marcus R.;Roberts, Nicole;Leonards, Ute
通讯作者:
Leonards, Ute
影响因子:
5.2
作者:
R. Borland;D. Hill
通讯作者:
D. Hill
影响因子:
6.3
作者:
Nishimori, Isao;Tamakoshi, Akiko;Otsuki, Makoto
通讯作者:
Otsuki, Makoto
影响因子:
4.4
作者:
Hammond, David;Dockrell, Martin;McNeill, Ann
通讯作者:
McNeill, Ann
影响因子:
5.5
作者:
O'Hegarty, Michelle;Pederson, Linda L.;Wortley, Pascale
通讯作者:
Wortley, Pascale