Digital Patronage Platforms

Digital Patronage Platforms
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数字赞助平台

DOI:
10.1145/3406865.3418332
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发表时间:
2020
期刊:
Conference Companion Publication of the 2020 on Computer Supported Cooperative Work and Social Computing
影响因子:
--
通讯作者:
Wohn, Donghee Yvette
Wohn, Donghee Yvette
中科院分区:
--
文献类型:
--
作者:
Bonifacio, Ross;Wohn, Donghee Yvette

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数字赞助是指对内容创作者的单一和持续的财政支持,作为对其工作的一种赞赏形式,并发生在独特的社会技术系统中,除了创造性表达外,还支持金融交换。在本文中,我们提出了五个赞助平台的竞争分析-Twitch.tv,YouTube,Patreon,Facebook和OnlyFans。我们描述了这五个平台的金融生态系统,以及嵌入每个系统中的激励顾客提供支持的额外津贴系统。数字赞助代表了一种新兴的社会技术实践形式,它提供了一种替代商业模式的选择。
Digital patronage refers to the act of singular and sustained financial support to a content creator as a form of appreciation for their work and occurs within unique sociotechnical systems that support financial exchange in addition to creative expression. In this paper, we present a competitive analysis of five patronage platforms-- Twitch.tv, YouTube, Patreon, Facebook, and OnlyFans. We describe the financial ecosystems of the five platforms and the perk systems embedded in each of the systems that incentivizes patrons to give support. Digital patronage represents an emerging form of sociotechnical practice that offers an alternative to advertisement-driven business models.
DOI: 10.1145/3341215.3356280
发表时间: 2019
期刊: Extended Abstracts of the Annual Symposium on Computer-Human Interaction in Play Companion Extended Abstracts
影响因子: --
作者:
Mittal, Ankit;Wohn, Donghee Yvette
通讯作者: Wohn, Donghee Yvette