Perceived Severity of COVID-19 and Post-pandemic Consumption Willingness: The Roles of Boredom and Sensation-Seeking.

Perceived Severity of COVID-19 and Post-pandemic Consumption Willingness: The Roles of Boredom and Sensation-Seeking.
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COVID-19 的严重程度感知和大流行后的消费意愿:无聊和寻求刺激的作用。

DOI:
10.3389/fpsyg.2020.567784
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发表时间:
2020
影响因子:
3.8
通讯作者:
Zhu J
Zhu J
中科院分区:
心理学3区
文献类型:
--
作者:
Deng S;Wang W;Xie P;Chao Y;Zhu J

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COVID-19 大流行限制了人们的活动,并使消费企业遭受损失。本研究探讨了对 COVID-19 严重程度的感知与大流行后消费意愿之间的关系。研究一于 2020 年 3 月对 1464 名中国人进行了调查,发现疫情期间对 COVID-19 严重程度的感知显着提高了疫情后的消费意愿,而有限的活动和寻求刺激的表达方式产生的无聊感介导了这种效应。研究 2 于 2020 年 8 月对 174 名参与者进行了一项实验,发现对 COVID-19 严重程度的高度感知以及大流行期间生活单调的经历显着增加了个人在大流行后的冲动购买倾向。结果表明,对 COVID-19 严重程度的感知可能会影响人们的大流行后消费模式。
The COVID-19 pandemic restricts people’s activities and makes consumer businesses suffered. This study explored the relationship between the perceived severity of COVID-19 and the post-pandemic consumption willingness. Study 1 surveyed 1464 Chinese people in March 2020, found the perceived severity of COVID-19 during the pandemic significantly increased the willingness to consume post-pandemic, and boredom stemming from limited activities and sensation-seeking expressions mediated this effect. Study 2 conducted an experiment with 174 participants in August 2020, found a high level of perceived severity of COVID-19 and the experience of life tedium during the pandemic significantly increased individuals’ impulsive buying tendencies after the pandemic. The results suggested the level of perceived severity of COVID-19 may influence people’s post-pandemic consumption patterns.
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发表时间: 2012-10-01
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