Ash dieback and other tree pests and pathogens: dispersed risk events and the Social Amplification of Risk Framework

Ash dieback and other tree pests and pathogens: dispersed risk events and the Social Amplification of Risk Framework
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白蜡树顶枯病和其他树木害虫和病原体:分散的风险事件和风险框架的社会放大

DOI:
10.1080/13669877.2018.1485170
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发表时间:
2019
影响因子:
5.1
通讯作者:
Fellenor J
Fellenor J
中科院分区:
管理学4区
文献类型:
--
作者:
Fellenor J

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在风险文献中,大众媒体在为受众塑造有关风险事件的信息方面发挥着关键作用,这一点得到了广泛的认可。虽然一些风险事件反映了特定时间和地点的发生,但其他风险事件更难在时间和空间上定位,因为它们分散在几年或几个月,并且不限于特定的地理位置。对风险的社会性放大或减弱与其在媒体中的构成之间的关系的研究往往集中在前一类事件上。在这篇文章中,我们探索了与白蜡树枯萎病(Hymenoscyphus Fraxineus)有关的风险的社会放大,这是一种2012年在英国引起媒体强烈关注的树木健康问题,并描述了我们所指定的分散风险事件。借鉴有影响力的风险社会放大框架(SARF),我们对英国全国性报纸的文章进行了框架分析,以评估媒体对枯萎病的报道与风险放大之间的联系,以及枯萎病报道对其他树木健康问题和媒体关注对象的影响程度。本文侧重于围绕死因的指责框架,考虑了将分散的风险事件概念化对SARF及其放大隐喻的影响。此外,鉴于诸如枯萎这样的风险事件通常与政策转变相关,我们建议风险传播者和政策制定者扩大他们的关注点,纳入更多风险事件的“历史”,以便预测公众和媒体可能的关注焦点。缩写:BSE:牛海绵状脑病;Defra:环境、食品和农村事务部;DED:荷兰榆树病;EAB:翡翠白蜡虫;欧盟:欧盟;FMD:口蹄疫;FC:林业委员会;GSBB:大云杉树皮甲虫;HCLM:马栗叶矿工;HTA:园艺贸易协会;OPM:橡树加工蛾;SAF:风险框架的社会放大;TPP:树木害虫和病原体
It is widely acknowledged within the risk literature that the mass media play a pivotal role in shaping information about risk events for audiences. While some risk events reflect occurrences specific to particular times and locations, other risk events are more difficult to temporally and spatially situate as they are dispersed across years or months and are not constrained to particular geographic locations. Studies examining the relationship between the social amplification or attenuation of risks and their framing in the media have tended to focus on the former type of event. In this paper, we explore the social amplification of risk in relation to ash dieback disease (Hymenoscyphus fraxineus), a tree health issue that attracted intense media attention in the United Kingdom in 2012, and characterise what we designate as a dispersed risk event. Drawing on the influential Social Amplification of Risk Framework (SARF), we present a frame analysis of UK national newspaper articles to assess the connection between media coverage of dieback and risk amplification, and the extent to which dieback coverage drew on other tree health issues and objects of media attention. Focusing particularly on the blame frame around dieback, the paper considers the implications of conceptualising dispersed risk events for the SARF and its amplification metaphor. Moreover, given that risk events such as dieback are often associated with policy shifts, we suggest that there is value for risk communicators and policymakers in broadening their focus to incorporate more of the ‘history’ of risk events in order to anticipate likely anchors of public and media attention.Abbreviations:BSE: bovine spongiform encephalopathy; Defra: Department for Environment, Food and Rural Affairs; DED: Dutch elm disease; EAB: Emerald ash borer; EU: European Union; FMD: foot and mouth disease; FC: Forestry Commission; GSBB : Great spruce bark beetle; HCLM: Horse chestnut leaf miner; HTA: Horticultural Trades Association; OPM: Oak processionary moth; SARF: Social Amplification of Risk Framework; TPP: tree pests and pathogens
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