Applying Diffusion of Innovation Theory to Intervention Development.

Applying Diffusion of Innovation Theory to Intervention Development.
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DOI:
10.1177/1049731509335569
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发表时间:
2009-09-01
影响因子:
1.8
通讯作者:
Dearing JW
Dearing JW
中科院分区:
法学3区
文献类型:
--
作者:
Dearing JW

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很少有社会科学理论像创新扩散那样有概念性和经验性研究的历史。这一理论的稳健性来自于研究扩散的许多学科和研究领域,来自这些研究的国际丰富性,以及作为扩散研究对象的各种新思想、做法、方案和技术。从20世纪初开始的早期理论化逐渐被描述和解释扩散过程的后期实证研究所取代。到20世纪50年代,扩散研究人员已经开始将所学到的关于自然主义扩散的集体知识应用于过程干预的测试,以影响创新的传播。现在,这个有目的的目标形成了一门传播学,其中以证据为基础的实践被先验地设计为不仅是为了产生内部有效性,而且是为了增加外部有效性和扩散都更有可能导致的可能性。在这里,我回顾了扩散理论,并将重点放在七个概念上--干预属性、干预集群、示范项目、社会部门、加强背景条件、意见领导和干预适应--这些概念有可能加速社会工作领域基于证据的实践、计划和政策的传播。
Few social science theories have a history of conceptual and empirical study as long as does the diffusion of innovations. The robustness of this theory derives from the many disciplines and fields of study in which diffusion has been studied, from the international richness of these studies, and from the variety of new ideas, practices, programs, and technologies that have been the objects of diffusion research. Early theorizing from the beginning of the 20th century was gradually displaced by post hoc empirical research that described and explained diffusion processes. By the 1950s, diffusion researchers had begun to apply the collective knowledge learned about naturalistic diffusion in tests of process interventions to affect the spread of innovations. Now, this purposive objective has given form to a science of dissemination in which evidence-based practices are designed a priori not just to result in internal validity but to increase the likelihood that external validity and diffusion both are more likely to result. Here, I review diffusion theory and focus on seven concepts—intervention attributes, intervention clusters, demonstration projects, societal sectors, reinforcing contextual conditions, opinion leadership, and intervention adaptation—with potential for accelerating the spread of evidence-based practices, programs, and policies in the field of social work.
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