Factors influencing perceptions of domestic energy information: Content, source and process

Factors influencing perceptions of domestic energy information: Content, source and process
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影响国内能源信息认知的因素:内容、来源和过程

DOI:
10.1016/j.enpol.2013.10.038
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发表时间:
2014
期刊:
影响因子:
9
通讯作者:
Simcock N
Simcock N
中科院分区:
经济学2区
文献类型:
--
作者:
Simcock N

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减少家庭能源消耗是英国政府碳减排战略的重要组成部分。虽然增加知识本身并不一定会导致消费者采取切实行动,但我们认为,如果要减少家庭能源使用,各种知识仍然很重要。为了“教育”公众,政府通常采取“大众信息”运动,但这些运动被认为基本上不成功。然而,由于缺乏探索人们是否以及为何认为能源和节能信息有用的研究,对可以培养哪些替代学习形式的理解受到了限制。通过探索这一点,我们可以进一步了解如何更好地分享和交流节能知识,从而实现更有意义的学习。本文利用 55 名参与者的深入定性数据,强调了影响能源信息认知的一系列因素。它认为这些因素不是离散的,而是相互关联的。为了更有效地学习节能知识,需要一种根本不同的知识交流模式。我们的结论提出了一些对政策的影响。
Reducing household energy consumption is an essential element of the UK Government's carbon reduction strategy. Whilst increased knowledge alone will not necessarily lead to tangible actions on the part of consumers, knowledge of various kinds is, we argue, still important if domestic energy usage is to be reduced. In an attempt to ‘educate’ the public, governments have typically resorted to ‘mass information’ campaigns that have been considered largely unsuccessful. Yet understanding what alternative forms of learning could be cultivated has been limited by the dearth of research that explores whether and why people consider information about energy and energy saving to be useful. By exploring this, we can move towards an understanding of how knowledge about energy saving can be better shared and communicated, enabling more meaningful learning to take place. Drawing on in-depth qualitative data with fifty-five participants, this paper highlights a range of factors that affect perceptions of energy information. It argues that these factors are not discrete, but are interlinked. A fundamentally different model of knowledgeexchangeis needed for more effective learning about energy saving to occur. A number of implications for policy are proposed in our conclusions.
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