The impact of psychological identification with home-name stocks on investor behavior: an empirical and experimental investigation
The impact of psychological identification with home-name stocks on investor behavior: an empirical and experimental investigation
复制标题
知名股票心理认同对投资者行为的影响:实证研究
DOI:
10.1007/s11747-019-00677-3
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发表时间:
2019-08
影响因子:
18.2
通讯作者:
Haizhong WANG
中科院分区:
文献类型:
--
作者:
Haizhong WANG
The objective of this paper is to examine whether including words that associate a stock name with a country name might influence investor behavior and stock returns. Across three studies, we collect and analyze both stock market data and individual-level experimental data to show the effect of home-name effect on investors’ behavior and stock market performance. Using stock trading records, Study 1 shows that home-name stocks significantly outperform non–home-name stocks in emerging Chinese stock markets dominated by retail investors. We replicate this home-name effect on individual Chinese investors in randomized experiments (Studies 2 and 3) and further test the underlying psychological process by exploring the mediating effect of investor firm psychological identification. We find that associations with the home country name lead to stronger investor psychological identification with the firm and higher investment intentions, and that this effect is much stronger when investors are motivated to self-enhance. Together, these studies inform firms’ stock naming strategies and provide guidance for financial advising by demonstrating the crucial role of identification in financial decision making.
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作者:
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影响因子:
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DOI:
--
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期刊:
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DOI:
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期刊:
The Quarterly Review of Economics and Finance
影响因子:
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