Balancing Mission and Margins: What Makes Healthy Community Food Stores Successful.
Balancing Mission and Margins: What Makes Healthy Community Food Stores Successful.
复制标题
DOI：
10.3390/ijerph19148470
复制
发表时间：
2022-07-11
影响因子：
--
通讯作者：
Gittelsohn, Joel
中科院分区：
文献类型：
--
作者：
John, Sara;Winkler, Megan R.;Kaur, Ravneet;DeAngelo, Julia;Hill, Alex B.;Sundermeir, Samantha M.;Colon-Ramos, Uriyoan;Leone, Lucia A.;Dombrowski, Rachael D.;Lewis, Emma C.;Gittelsohn, Joel
关键词：
以使命为导向、独立拥有的社区食品店已被认为是改善健康食品获取的潜在解决方案，但迄今为止，关于哪些因素导致这些商店的成功和失败的信息有限。本研究采用多案例研究方法，探讨了健康社区食品商店成功的因素，并确定了美国城市地区七家社区商店的成功策略。我们使用 Stake 的多案例研究分析方法来确定以下有助于社区商店在所有案例中取得成功的关键目标：(1) 提供健康食品，(2) 以实惠的价格提供健康食品，以及 (3) 为经济资源有限的社区成员提供服务。然而，各商店在意图、行动和实现这些目标方面存在差异。确定的成功关键策略包括：(1) 拥有门店冠军，(2) 使用非传统商业策略，(3) 获得创新的外部资金，(4) 使用动态采购模式，(5) 实施健康食品营销，以及 (6) 吸引社区参与。商店不需要实施所有策略才能取得成功，但是某些策略（例如拥有商店冠军）对所有商店都至关重要。零售商、研究人员、慈善机构和政策制定者可以利用这一成功定义和已确定的策略来改善社区中健康食品的获取。
Mission-driven, independently-owned community food stores have been identified as a potential solution to improve access to healthy foods, yet to date there is limited information on what factors contribute to these stores’ success and failure. Using a multiple case study approach, this study examined what makes a healthy community food store successful and identified strategies for success in seven community stores in urban areas across the United States. We used Stake’s multiple case study analysis approach to identify the following key aims that contributed to community store success across all cases: (1) making healthy food available, (2) offering healthy foods at affordable prices, and (3) reaching community members with limited economic resources. However, stores differed in terms of their intention, action, and achievement of these aims. Key strategies identified that enabled success included: (1) having a store champion, (2) using nontraditional business strategies, (3) obtaining innovative external funding, (4) using a dynamic sourcing model, (5) implementing healthy food marketing, and (6) engaging the community. Stores did not need to implement all strategies to be successful, however certain strategies, such as having a store champion, emerged as critical for all stores. Retailers, researchers, philanthropy, and policymakers can utilize this definition of success and the identified strategies to improve healthy food access in their communities.
登录
查看更多内容
影响因子：
1.6
作者：
Gittelsohn, Joel;Ayala, Guadalupe X.;Laska, Melissa N.
通讯作者：
Laska, Melissa N.
影响因子：
4.2
作者：
Gittelsohn, Joel;Song, Hee-Jung;Anliker, Jean A.
通讯作者：
Anliker, Jean A.
影响因子：
3.2
作者：
Gustafson, Alison;Lewis, Sarah;Vail, Ann
通讯作者：
Vail, Ann
DOI：
10.3390/ijerph14080915
发表时间：
2017-08-15
影响因子：
--
作者：
Caspi CE;Pelletier JE;Harnack LJ;Erickson DJ;Lenk K;Laska MN
通讯作者：
Laska MN
影响因子：
3.2
作者：
Ayala, Guadalupe X.;D'Angelo, Heather;Laska, Melissa N.
通讯作者：
Laska, Melissa N.