Bill Nye The Science Guy (Television Series)

建议书编号ESIE 94-53816提案名称：Bill NYE The Science Guy Pi：Elizabeth Brock Total NSF奖：2,879,200美元预计完成日期：1994/95摘要KCTS已获得对《Bill Nye the Science Guy》第二季的制作和外展的支持。39个节目系列中的每个节目都将围绕两到三个学习成果发展出一个单一的科学主题，并以适合当今九岁和十岁观众的快速而丰富多彩的节奏和风格呈现。主持人比尔·奈加入了观众和嘉宾的行列，在他的实验室和现场探索科学话题。孩子们还将在家庭环境中进行摄像机前的实验。在大多数节目中，嘉宾科学家和名人都会被选中，以确保代表的多样性。节目中的片段包括：由儿童演员在实验室或家里进行的一个小实验。“在家里试一试”这是观众在收到广播指令后可能会在家里尝试的一项实验。“酷科学家”指的是一位科学家，他或她的工作与节目主题相关，他或她将展示自己的工作。“音乐视频恶搞”视频是为流行音乐类型量身定做的，例如说唱或“垃圾”或流行音乐。《考虑以下》比尔以一对一的方式向观众呈现了一个概念。“大型演示”比尔在实验室里使用设备来演示主题的一个元素。《名人客串》中既有青少年明星，也有成人明星，认知度很高。“假广告”就像音乐录像带、幽默恶搞的广告。第二季的外展将包括一份邮寄给观众家庭的季度通讯。这份八页的时事通讯将包括常规专栏，如“问问比尔”和“在家里试试这个”。它将吸引8至12岁的儿童，并将包含一个面向父母的专栏。在第二季中，观众将再次获得家庭科学工具包。这些免费的工具包将使孩子们和他们的家人能够在家里一起进行科学实验。该系列视频将由McKenna/Gottlieb Producers Inc.和KCTS TV制作，并将由Buena Vista电视台(迪士尼制作公司的辛迪加部门)联合播出。第二季也将在PBS每天播出。这将使这部电视剧同时出现在许多市场的公共广播和商业电视上。Buena Vista电视台将提供300万美元用于制作预算，PBS将提供200万美元用于制作。KCTS正在寻找一家企业承销商，提供100万美元用于额外的外展和推广。KCTS的伊丽莎白·布罗克将担任该项目的执行主管。比尔·奈是该系列的首席科学作家，也是该系列的主持人。该系列的制片人将是Erren Gottlieb和James E.McKenna。这四个人将担任该项目的联合PI。咨询委员会由科学家、科学教育工作者、评估人员和课程开发人员组成。成员包括：H.Prentice Baptiste，Arthur B.Ellis，Caroline Herzenberg，Gilbert S.Omenn，Senta A.Raizen，Matthew H.Schneps，Paul H.Williams，Carole Ann Kubota和Sally Luttrell-Montes。

Proposal No. ESIE 94-53816 Proposal Name: BILL NYE THE SCIENCE GUY PI: Elizabeth Brock Total NSF Award: $2,879,200 Anticipated Completion Date: 1994/95 ABSTRACT KCTS has received support for the production and outreach for the second season of "Bill Nye the Science Guy." Each program in the 39 program series will focus on a single science theme developed around two or three learning outcomes and is presented with a fast and colorful pace and style suited for today's generation of nine and ten year old viewers. The host, Bill Nye, joins viewers and guests as they explore science topics in his laboratories and in field locations. Children also will perform on-camera experiments in a home setting. In most shows, guest scientists and celebrities, selected to ensure a diverse representation, will be featured. Segments in the programs include: "Check it Out" a small experiment performed in the lab or at home by child actors. "Try This at Home" an experiment viewers may attempt at home after receiving instructions on the air. "Way Cool Scientist" a scientist demonstrating his or her work as it relates to the topic of the program. "Music Video Parody" video tailored to popular music genres such as rap or "grunge" or pop music. "Consider the Following" Bill presents a concept to the viewer in a one on one segment. "Big Demonstration" Bill, in the laboratory, uses equipment to demonstrate an element of the theme. "Celebrity Cameos" featuring both teen and adult celebrities with a high recognition factor. "Fake commercials" like the music videos, humor ous parodies of advertising. Outreach for the second season will include a quarterly newsletter to be mailed to viewers homes. This eight page newsletter will include regular columns such as "Ask Bill" and "Try this at Home." It will be designed to appeal to children ages 8 to 12 and will contain a column for parents. During the second season, at-home science kits will again be available to viewers. These free kits will enable children and their families to perform scientific experiments together at home. The video series will be produced by McKenna/Gottlieb Producers Inc. and KCTS Television and will be syndicated for broadcast by Buena Vista Television (the syndication division of Disney Productions). The second season also will be broadcast daily on PBS. This will give the series a presence on both public broadcasting and on commercial television in many markets. Buena Vista Television will provide $3,000,000 toward the production budget and PBS will provide $2,000,000 for production. KCTS is seeking a corporate underwriter to provide $1,000,000 for additional outreach and promotion. Elizabeth Brock of KCTS will be Executive in Charge of the project. Bill Nye is the principal science writer for the series as well as host of the series. The series producers will be Erren Gottlieb and James E. McKenna. These four people will serve as Co-PI's of the project. The advisory committee consists of scientists, science educators, evaluators, and curriculum developers. Members include: H. Prentice Baptiste, Arthur B. Ellis, Caroline Herzenberg, Gilbert S. Omenn, Senta A. Raizen, Matthew H. Schneps, Paul H. Williams, Carole Ann Kubota, and Sally Luttrell-Montes.