I-Corps: The Lock Screen Query (LSQ): Using the unlock interaction on mobile devices to gather relevant information
I-Corps: The Lock Screen Query (LSQ): Using the unlock interaction on mobile devices to gather relevant information
批准号:
1331439
负责人:
Gregory Abowd
金额:
$5.0万
依托单位国家:
美国
项目类别:
Standard Grant
财政年份:
2013
资助国家:
美国
项目状态:
已结题
起止时间:
2013-05-01 至 2013-10-31
中文摘要
该项目团队已经开发出一种从移动设备用户那里无缝收集信息的方法。通过在正确的时间在移动设备上提出简单的问题(例如,“你吃过早餐了吗?”)而且允许所有者以一种简单的方式提供答案,这项技术打开了许多有趣的市场机会。这种简单的交互有许多应用:收集实时市场调查信息,执行独特的移动众包形式,以及扩展移动文本消息功能的新形式的点对点消息传递。该设备的移动性和所有者可以进行这种互动的频率为询问和回答简单问题提供了一个有趣的生态系统。这项技术可能在个人健康监测、微学习、增强的对等交流和调查技术等领域有广泛的应用。随着广泛采用,许多不同的利益相关者将发现我们将开发的平台解决方案的价值。这些客户既有移动应用程序开发商希望通过其他方式从其应用程序的用户那里获取信息,也有大公司希望从他们的大部分消费者群体中收集信息,或者最有趣的是,通过一种方式让较小的实体能够有效地收集自己的市场研究成果并从中受益。
英文摘要
The project team has developed a way to seamlessly collect information from mobile device owners. By presenting simple questions on the mobile device at the right time (e.g., "Have you eaten breakfast?") and allowing a simple way for the owner to provide an answer, this technology opens up a number of interesting market opportunities. There are many applications of this simple interaction: gathering real-time market research information, performing a unique form of mobile crowdsourcing and a new form of peer-to-peer messaging that extends the capabilities of mobile text messaging. The mobility of the device and the frequency with which owners can perform this interaction provide an interesting ecosystem for asking and answering simple questions.This technology may have applications in areas as broad as personal health monitoring, micro-learning, enhanced peer-peer communication, and surveying techniques. With wide-scale adoption, many different stakeholders will find value in the platform solution we will develop. These customers range from mobile applications developers wanting alternative ways to get input from users of their apps to large companies wanting to gather information from a large segment of their consumer population, or, most interestingly, a way for smaller entities to be able to effectively collect and benefit from their own market research efforts.
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