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Political Communication at the Interface of Entertainment and Information. The Impact of Eudaimonic Entertainment Experiences on the Processing and Effects of Political Information

娱乐和信息界面的政治传播。

基本信息

批准号：
318825390
负责人：
Professorin Dr. Anne Bartsch
金额：
--
依托单位：
Institut für Medien und Kommunikationswissenschaft
依托单位国家：
德国
项目类别：
Research Grants
财政年份：
2016
资助国家：
德国
起止时间：
2015-12-31 至 2020-12-31
项目状态：
已结题

来源：
https://gepris.dfg.de/gepris/projekt/318825390?language=en
关键词：
Political Communication Interface Entertainment Information.

项目摘要

The relationship between entertainment and political communication has been a matter of controversy for many years. Can entertaining forms of political communication be useful to reach audience groups who are less interested in politics? Or do they rather distract audiences from serious consideration of political issues? This project aims to provide a differentiated reassessment of this controversy by testing a dual-process model of the uses and effects of political information in an entertainment context. The proposed model assumes that, on the one hand, entertainment can serve hedonic functions in that it helps individuals to improve their mood and to distract themselves from negative thoughts. In this case, careful consideration of political information is unlikely, because hedonic mood management promotes a superficial, heuristic mode of information processing. On the other hand, recent evidence in entertainment research shows that entertainment consumption can also serve to satisfy eudaimonic needs such as the seeking of truth, meaning, self-development, and cognitive challenge. For example, viewers who feel moved by a movie or a TV program often experience a need to think about the content, to discuss about it with others, or to seek further information about the issue. With regard to political communication, this eudaimonic type of entertainment experience holds particular promise, because it can stimulate cognitive elaboration and communication about the content. Based on a combination of experimental studies and representative audience surveys, the project examines the model's predictions concerning the impact of eudaimonic entertainment factors (personal relevance, low absorption, moderate arousal, negative or mixed affect) on politically relevant outcome variables (cognitive elaboration, information seeking, knowledge acquisition, and political participation). The model is tested with a special focus on TV theme nights---a form of entertaining political communication that combines the advantages of fictional entertainment and fact-based information, thus providing an alternative to widely criticized hybrid formats such as "infotainment" or "politainment."

娱乐和政治传播之间的关系多年来一直是一个有争议的问题。娱乐形式的政治传播对那些对政治不太感兴趣的受众群体有用吗？或者它们会分散观众对政治问题严肃思考的注意力？该项目旨在通过测试政治信息在娱乐环境中的使用和影响的双重过程模型，对这一争议提供差异化的重新评估。提出的模型假设，一方面，娱乐可以服务于享乐功能，因为它可以帮助个人改善他们的情绪，分散他们从消极的想法。在这种情况下，仔细考虑政治信息是不可能的，因为享乐情绪管理促进了一种肤浅的、启发式的信息处理模式。另一方面，最近在娱乐研究中的证据表明，娱乐消费也可以满足现实需求，如寻求真理、意义、自我发展和认知挑战。例如，被电影或电视节目感动的观众经常需要思考内容，与他人讨论，或寻求有关该问题的进一步信息。就政治传播而言，这种愉悦型的娱乐体验具有特殊的前景，因为它可以刺激对内容的认知阐述和交流。基于实验研究和代表性受众调查的结合，该项目检验了该模型关于理想娱乐因素（个人相关性、低吸收、中度唤醒、负面或混合影响）对政治相关结果变量（认知阐述、信息寻求、知识获取和政治参与）的影响的预测。该模式以电视主题之夜为重点进行了测试——这是一种娱乐性的政治交流形式，结合了虚构娱乐和基于事实的信息的优势，从而为“信息娱乐”或“政治娱乐”等广受批评的混合形式提供了另一种选择。

项目成果

期刊论文数量（6）

专著数量（0）

科研奖励数量（0）

会议论文数量（0）

专利数量（0）

Stopping the Stigma. How Empathy and Reflectiveness Can Help Reduce Mental Health Stigma

DOI：
10.1080/15213269.2021.1963991
发表时间：
2021-08-27
期刊：
MEDIA PSYCHOLOGY
影响因子：
4.2
作者：
Hecht, Marlene;Kloss, Andrea;Bartsch, Anne
通讯作者：
Bartsch, Anne

Self-transcendent Media Experiences: Taking Meaningful Media to a Higher Level

自我超越的媒体体验：将有意义的媒体提升到更高的水平

DOI：
10.1093/joc/jqx020
发表时间：
2018
期刊：
Journal of Communication
影响因子：
7.9
作者：
Oliver;Slater;Hartmann;Bartsch;Schneider;Janicke-Bowles;Krämer;Vorderer;Rieger
通讯作者：
Rieger

Deliberative Offenheit durch Empathie

通过同理心进行深思熟虑的开放