Strategic analysis for the sustainable development of the medical & health tourism industry in Japan with comparison to that of Singapore and Hungary

在第一阶段，研究者对全球医疗旅游、健康旅游和目的地营销策略进行了文献综述。在第二阶段，研究人员对日本、新加坡和匈牙利的利益相关者进行了访谈。在最后阶段，研究人员针对三个目标国家的国际游客进行了问卷调查。

In the first stage, the researcher performed a literature review on global medical tourism, health tourism, and destination marketing strategies. The researcher followed this in the second stage with stakeholder interviews in Japan, Singapore, and Hungary. For the last stage, the researcher conducted questionnaire surveys aimed at international tourists in the three target countries.